About China Highlights
China Highlights is one of the best China tour companies that specializes in customized and creative China tours. Our reputation is second to none as the China tour agency with the most positive review on TripAdvisor. We exist to help you discover China your way.
China Highlights is about "Discovery Your Way". No groups, No flags, No fixed dates. You can see the parts of China that interest you most, on your dates, with your own driver and guide.
Unlike travel agencies and overseas tour operators that mostly just resell fixed tours, we work with you to create your very own unique trip. Every China Highlights trip is designed to your interests, with 1:1 help from your own dedicated China specialist, every step of the way!
Discovery your way: We arranged our clients' visit to a local cave-dwelling family with a knowledgable guide.
We’ve been building our team for over 20 years, handpicking our team of China specialists, guides, drivers, and experiences throughout China. As locals, we know the secret paths to stunning scenery, the hidden history, and the hidden problems — like booking elusive tickets, seats, and tables at amazing local restaurants, not those tourist hangouts or hotels group tours use.
Our team serves 10,000 satisfied customers a year, winning TripAdvisor’s certificate of excellence year on year, we have thousands of 5 star reviews.
What's a tour with China Highlights like?
We've got a story to tell…
Meet Victor, our founder and Chairman of the Board of Directors.
- Victor founded China Highlights the same day Google was founded.
- As a tour guide Victor was frustrated by inflexible vanilla group tours, tourism tricks, hidden costs, and detours.
- Victor decided to start something he would be proud to put his name to, something that showed people the best of China.
Meet Steven, our Chief Executive Officer.
- Steven joined China Highlights right after his graduation in 2004, first as an SEO trainee, followed by a time in sales, then as a project manager, our marketing director, and other roles before becoming the CEO.
- He is a history fanatic, who believes that the future lies in the past, and most present-day challenges can be answered with historical wisdom.
- He is also a travel enthusiast, who likes taking his history books to travel destinations and exploring the profound historical culture behind them. His last trip was along the Silk Road into Central Asia and Iran.
- The company is his passion. He even met his love in the office, and they continue to work and travel together.
Chosen by ...
Celebrities, magazines, royalty, NBA stars, US singers, even a former US president.
China Highlights has been the agency of choice for the many important and famous people.
Meet Our Specialists...
When you create your trip with us, you'll be safe in the hands of one of our travel specialists throughout your journey.
China Specialist Lily
China Specialist Robert
Why Travel With China Highlights
We understand traveling to China is a big decision. It is not every day you travel across half the world to walk along the Great Wall of China or marvel at the architectural wonders of the Forbidden City. Being in the industry for nearly 60 years, based in China, we know tourism in China back to front. Unlike many travel agencies who just sell trips, we create unique experiences — designed to your needs and budget, using our expert knowledge.
contacting one of our specialists… Create Your Trip